Zachary Smith: Rocket City Brewing Co.

Mar 20, 2025

3 tier packaging system for Rocket City Brewing Company visualizes the character and flavor experience of each beer by blending name and graphic elements using radial based line art.

Beer case design features the theme of space exploration by combining the form of rocket design with the functionality of a beer case.

Collatoral for Rocket City Brewing Company was crafted to compliment the company's new identity system with wood and acrylic for a hands-on and durable feel.

Instagram ads create an outlet for a more human element in a corporate design in an effort to connect with people through humor and shared experiences.

This packaging for Rocket City Brewing Company features digital and printed assets designed for the company expansion and rebrand featuring their flagship beer: the Eclipse.